Swiss Hospitality Collection (SHC) is an association of Swiss hotels with shared interests. It provides an advantageous alternative to standard management and distribution models while respecting entrepreneurial independence and allowing individual market presence.
Hotels face rapidly rising distribution costs, ever-greater dependence on distribution channels and an increasingly complex distribution universe. Partnership with SHC helps hotels meet these challenges by allowing access to state of the art global distribution system (GDS) and web booking engine (WBE) tools, favorable credit terms and sales support.
SHC can also help hoteliers make smarter distribution decisions—without sacrificing identity or independence. The main goals of all SHC members are to increase sales across all channels and reduce overall costs.
SHC is focussed on Swiss private hotels, helping them to assert themselves in the Swiss market, even in the face of competition from international groups.
The association was founded in 2011 by brothers Alexander and Michael Manz and Gianluca Marongiu.
Video about SHC (Recorded at IGEHO 2013)
Charta of the Swiss hospitality collection
Increasing sales, cutting costs, preserving independence
Form: Aktiengesellschaft (AG)
Directorial board: Alexander Manz, Michael Manz, Gianluca Marongiu, Raphael Wyniger.
Directorial representative: Alexander Manz
Bettina Käfinger, Senior Sales Consultant
Untermüli 7, Postfach 4440, 6304 Zug